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10 Tips for Writing an Effective Blog

Submitted by Donna Jean Fors... on July 4, 2016 - 6:14am

1)   Do not be afraid! – Even if you have never read or written a blog before.  This site is a safe place to start.  Use this as an experiment to build community, explore your inner writer and gain a following of fellow learners.  This is your place to create.  You have valuable knowledge and expertise to share with others.

2)   Write what you know! – Regardless if you are an expert or not, the number one rule is to write what you know. Not only will you have more attachment and hopefully more passion about the subject but you will also be more confident in your writing.  When people are interested in the topics you have chosen to write about, they will follow you in their learning community.

3)   Understand your audience and write for them.  It might take a few blogs to figure this out but once you know, write what the audience will find interesting, thought provoking and useful. 

4)   Write regularly! - pick a schedule and stick to it.  Otherwise it is easy to say that you have nothing to say today so you will just skip writing.

5)   Be clear! – When writing the title and subtitle of your blog or any comment titles you post it is important to be clear.  Being clear and engaging here means that people will open your posts instead of skipping over them.

6)   Engage with your readers! – When posting comments on your own blog or on theirs, use these moments to create more conversation, learning and connection.  It is not a one-sided conversation.

7)   Keep it short and sweet - While longer blog posts are great it is important to structure what you have to say so it is easy to read. Try to cut your posts in to smaller paragraphs rather than large blocks of text or better yet, break your post into smaller posts so that people come back to your blog to see the next piece. 

8)   Ask questions - Being open and curious to hear what your readers know is a great way to start a conversation and generate knowledge and energy.  Learning together is all about sharing our experiences (good and bad) and knowledge, asking questions and engaging in the answers is a great way to start the ball rolling.

9)   Include photos, video, podcasts, websites, or a document - Providing these types of resources enriches and inspires others, generates knowledge, starts a conversation, sparks learning and ignites collaboration with other members of the community.  As an added bonus, your material can end up in the library or featured in other blogs.

10)    Check your spelling and grammar – Give your blog a quick once over before you publish it to make sure that it reads clearly and there are no spelling errors.